Housing need

Robust evidence that supports sound planning

Housing need evidence is a critical component of the planning process. At Marrons, we help you translate market and demographic data into robust, defensible evidence that informs the planning process from the very start of the process (i.e masterplanning and site promotion) to the end (i.e., expert evidence at planning appeals)..

Our focus is on proportionate, policy-compliant analysis that supports decision-making without unnecessary explanation of basic concepts. We present findings in a clear, professional way that decision-makers and stakeholders can readily interpret and trust.

We prepare housing need evidence tailored to the specifics of your site or strategic context, drawing on the latest data and market insights.

Local housing needs assessments

To inform local plan promotion, neighbourhood plans, and strategic growth strategies

Site-specific housing need statements

To support planning applications and appeals

Affordable housing need and tenure mix analysis

Reflecting local policy and market conditions

Housing mix and size analysis

Aligned to demographics, household formation, housing market trends, and demographic projections

Older persons’ and specialist housing assessments

Including extra care and supported housing alongside more bespoke developments such as affordable older persons housing

Student housing and purpose-built rental analysis

Assessing the demand for student accommodation in the context of university growth plans and the effect on the private housing market.

Our analysis is structured to facilitate informed decision-making by planning officers, members, and inspectors.

High-quality housing need evidence strengthens planning cases by providing:

Clear justification for the scale and mix of proposed development

Confidence that proposals comply with local and national policy

Support for viability discussions regarding affordable housing

Credible evidence for planning applications, appeals, or local plan examination

Explore minimum housing need requirements across local authorities using our interactive map. This tool provides at-a-glance insight into local housing targets, helping you quickly identify policy requirements and inform development strategies.

Data is sourced from local authorities and updated regularly to reflect the latest policy requirements.

Our socio-economics team collaborates closely with planning, masterplanning and urban design colleagues to ensure housing evidence is fully integrated with wider strategy. We focus on delivering actionable insight that helps you progress development efficiently and confidently, from early site promotion through to determination and beyond.

If you are preparing a planning submission, promoting a site, appealing a refusal of planning permission, or contributing to policy development, we can help provide housing need evidence that is rigorous, concise, and strategically aligned.